When the medical device start up, Cartesia DX, needed a product demonstration and promotional video to show to potential investors, they turned to Bright Innovation to construct the story. In the process of developing the video, the diagnostic technology was further defined in terms of how it would be applied
in a real world setting. Using live footage, voiceover, storyboarding and 3D animation, we created the vital component that was necessary for Cartesia’s marketing strategy.
Story-telling is just one of Bright Innovation’s many design techniques. It’s
one way in which we help our clients make their technology a reality.